Wednesday 27 March — Pre-Conference Workshops — Brussels

09:00 registration & coffee 09:00
09:30 Mindful product ownership
Applying mindfulness to innovate
Kathy Berkidge
09:30
13:00 lunch break 13:00
14:00 User story workshop
 
Lynda Girvan
14:00
17:30 end 17:30

Pre-Conference Workshops
Registration

Thursday 28 March — Conference Day 1 — Brussels

08:00 registration; coffee & light breakfast; sponsor exhibitslounge 08:00
09:00 welcome & session pitchesBallroom 1 + Ballroom 2 09:00
  room change  
  Ballroom 1   Ballroom 2   Klimt  
09:30 strategic BA   new BA techniques   hands-on session 09:30
  Making the complex complicated:
Reuniting cause and effect
Matt Thompson
  Strategic Domain Driven Design Yves Lorphelin   Decision and Process Modeling:
Which Comes First?
Jan Vanthienen
 
  4 Stories for a Storyteller Frank Lemmens   You are Doing it Wrong:
the Truth about User Stories
Pieter Hens
 
  Don’t Bring Me Solutions:
Bring Me Problems!
Adrian Reed
  Our journey in using visual facilitation techniques Nikolaas De Graeve & Ann Mistiaen  
  Interactive Q&A   Interactive Q&A  
11:00 coffee break; sponsor exhibitslounge 11:00
  Ballroom 1   Ballroom 2   Klimt  
11:30 decision making:
human vs computer
  agile beyond the hype   hands-on session 11:30
  Decision management: Based on knowledge, yet doomed by the lack of it Dennis Aarts   How to make an agile project succeed Jan Legtenberg   The Innovation Game Michaël Van Damme & Geert De Wael  
  Mirror, Mirror on the Wall, who’s the wisest of them all? BA perspective on predictive analytics and artificial intelligence. Andrej Guštin   The 7 hidden layers behind Agile techniques: ever wondered why we use post-its during a retrospective? Pieter Van Driessche  
  Mastering data in exponential times Jack Esselink   Applying mindfulness to collaborate and innovate Kathy Berkidge  
  Interactive Q&A   Interactive Q&A  
13:00 lunch break; sponsor exhibitslounge 13:00
  Ballroom 1   Ballroom 2   Klimt  
13:45 sponsor presentations   sponsor presentations   sponsor presentations 13:45
             
14:35 coffee break; sponsor exhibitslounge 14:35
  Ballroom 1   Ballroom 2   Klimt  
14:55 creating successful products   soft skills   hands-on session 14:55
  Sneaking Service Design Thinking into large organisations Stina Vanhoof   Cross Cultural Business Analysis, IT outsourcing company study case Irina Rogojina   Thought Sketching for Business Analysts and Beyond Koen De Keersmaecker  
  We stopped doing projects Jonas Van Poucke   Are you thinking what you think you're thinking? Liz Calder  
  Why you Shouldn’t Imitate Apple! Nader K. Rad   When BAs Go BAD Christina Lovelock  
  Interactive Q&A   Interactive Q&A  
16:25 coffee break; sponsor exhibitslounge 16:25
16:55 keynote
The Agile Business Analyst
Lynda Girvan
Ballroom
16:55
17:55 day close
Patrick Van Renterghem (IT Works) & Filip Hendrickx (altershape)
Ballroom
17:55

Conference Day 1
Registration

Friday 29 March — Conference Day 2 — Amsterdam

08:00 registration & coffee 08:00
09:00 welcome 09:00
09:20 building your BA community 09:20
  Building a strong BA community within the company Maja Golubic & Mateja Blazevic  
  Knowledge Management and Knowledge Transfers Tom Colpaert  
  Immersion workshop  
11:00 coffee break; sponsor exhibits 11:00
11:30 enabling innovation 11:30
  How can we help teams to start new ideas? Antonio González Sanchis  
  Deeper Business Analysis by User Experience Methods Susanne Schmidt-Rauch  
  Immersion workshop  
13:10 lunch break; sponsor exhibits 13:10
14:10 thriving teams 14:10
  7 skills of highly effective teams Hans van Loenhoud & Sasha Karpowa  
  The Inner Architecture of a Performer Navin Pillay  
  Immersion workshop  
16:20 coffee break; sponsor exhibits 16:20
16:50 keynote
Agile Business Cases and Beyond
Damien Braeckman
16:50
17:50 conference close 17:50

Conference Day 2
Registration

All sessions will be presented in English.

Please note that changes may occur in the conference programme.
Changes to the programme do not entitle you to a refund of your registration fee.

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