BA & Beyond 2020 Event Season Programme

Pre-Conference Seminars

BA Achievement Award

Pre-Conference Workshops

Tuesday 13 October — Brussels Hybrid Conference

  • 4 tracks, 25 talks & hands-on sessions + facilitated discussion
  • BA Achievement Award Ceremony
  • On-Site & Online

Monday 26 October — Amsterdam Hybrid Conference

  • 2 tracks, 12 talks + immersion workshops
  • On-Site & Online

2020 Event Season Closing Keynote

Presentation recordings will be available to conference attendees until BA & Beyond 2021.

Interested in IIBA® CCBA® or CBAP® recertification?

  • Earn 6 Continuing Development Units (CDUs) by participating in our pre-conference workshops.
  • Earn 6 Continuing Development Units (CDUs) by participating in our Brussels hybrid conference on 13 October.

Why attend BA & Beyond?

Connect Expertise

BA & Beyond is a conference connecting core BA competences like process analysis and requirements management with new domains like customer experience design and product ownership, and bridging analysis with strategy, architecture, agile, and so on.

Interact with Peers

We create a setting that triggers you to share experiences and learn from your peers.

Turn Insights into Actions

The different track formats enable you to turn your insights into concrete actions.

Be Part of a Growing Event

  • 2018: 1 day, 1 location, 120 attendees
  • 2019: 3 days, 2 locations, 280 attendees
  • 2020: 3 days, 2 locations, 350+ attendees.

Will you be part of it?

Photo of speaker and audience during a conference session.
Good format: to the point, well timed.
A lot of information in a short time.
Sander Van Cappellen, Business Consultant at Ordina
Great conference, very rich agenda. It was extremely hard to choose between parallel sessions! I'm really glad I was able to take the opportunity and to travel to Belgium.
Piotr Sosinski, Senior IT Business Analyst at British Council
Awesome and valuable conference, with valuable and varied content.
Adrian Reed, Principal Consultant at Blackmetric
Great insights and take aways. Interesting to see different viewpoints.
Laurenz Kuijpers, Program Manager Digital Workspaces at Cegeka

BA & Beyond Brussels Sponsors

Van Haren offers you a free e-book!

BA & Beyond Amsterdam Sponsors

Founding Partners

Partner Conferences

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Event Location

13 October — Brussels

Crowne Plaza Brussels — Le Palace
Ginestestraat / Rue Gineste 3
1210 Brussels, Belgium
+32 2 203 62 00

Brussels is easy to reach by Eurostar from UK and by Thalys from The Netherlands, France and Germany. Select the Brussels-South (Brussel-Zuid / Bruxelles-Midi) train station as your destination.

Crowne Plaza Brussels is easy to reach by public transport, as it is located next to the Brussels-North (Brussel-Noord / Bruxelles-Nord) train station and the Rogier subway and bus station.

Parking is available at the Karel Rogierplein / Place Charles Rogier.

In addition to the conference venue itself, there are many hotels nearby.

Please find here some additional info on the conference venue, its reachability and its environment.

26 October — Amsterdam

Aristo Meeting Center Amsterdam
Teleportboulevard 100
1043 EJ Amsterdam, The Netherlands
+31 88 230 1020

Amsterdam is easy to reach by Thalys from Belgium, France and Germany. Select Schiphol/Amsterdam Airport as your destination.

Aristo Meeting Center Amsterdam is easy to reach by public transport, as it is located next to the Amsterdam Sloterdijk train station.

Parking is available at the meeting center or at P+R Sloterdijk behind the Sloterdijk train station.

There are many hotels near the conference venue. One tip:

  • XO Hotels offers a 10% discount when booking directly on their site.